Tuesday, December 17, 2013

Does Style Matter After 60? You Bet It Does!

Browsing through an average fashion magazine, you could be forgiven for thinking that the world is filled only with 18 year-old man and women with perfect bodies and faces crafted from stone. Much has been written in recent years about the unfair expectations that fashion magazines set for men and women alike. What has been less covered is the inherent ageism that is also present in the selection of models and topics to be covered in such publications.

Why Fashion Matters After 60

Clothes are so much more than protection from the elements. They are core to our identities as human beings and the way that we present ourselves to the world has a deep impact on our own psychology. Many people realize that their choice in clothes impacts how the world sees them. Fewer people realize the impact of their fashion on their own self-perception.

As we get older, we are bombarded by images and stereotypes related to the aging process. One of the stereotypes that we face is that people over 60 don't care about looking good. Nothing could be further from the truth!

Six Tips for Taking Control of Your Image After 60

The good news is that we don't have to be a victim to society's expectations of us. The first step is to accept our right as individuals to look and feel great and to choose a style that reflects our own unique personalities. We do not have to be invisible. Here are six quick things that you can do to take control of your image:

1. Wear what you feel comfortable in - Your body language and posture are two of the first things that people notice. Chose clothes that make you feel great so that you can hold your head up high and face the world with a smile.

2. Focus on fewer, better made clothes - It's almost always better to have one well-made coat that you can treasure and keep in perfect shape, then three that end up sitting at the bottom of your closet. Only buy items that make you feel amazing.

3. Plan your purchases in advance - For many, buying clothes is a reactive habit rather than a conscious choice. Instead of mindlessly roaming the mall on a Saturday, save your money for a focused shopping trip a few times a year. Have a list and stick to it!

4. Get in great shape - It you are in the best shape of your life, everything will automatically look better on you. Of course, it gets harder to stay in shape as we age, but, it's well worth the effort. Instead of spending time searching for clothes that smooth over your small imperfections, spend time getting healthy and fit.

5. Make a statement - Fashion icons throughout history have known that small items can make big statements. Do you love colored scarves? How about red berets? The trick is often to pair a conservative style with an unexpectedly bold item. Choose something to be known for and be proud of it.

6. Get advice from (trusted) friends and family - Often the easiest way to get objective advice on what looks good on us is to ask people who care. Of course, you should always make the final choice. But, don't be afraid to ask your close friends and family what they think looks best on you.

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